Paid Media
Make your digital advertising strategy work for your brand with the right mix of formats, creative design, and messaging to achieve your goals.
In today’s fragmented media landscape, performance demands precision.
REQ’s Paid Media services are engineered to deliver measurable outcomes, from brand awareness to lead generation to revenue growth.
We develop integrated programs across paid search, social, programmatic, and retail media. Every lever — structure, targeting, bidding — is aligned to business objectives, not platform defaults. Channels work together as part of a coordinated performance system.
Creative and messaging evolve continuously. We test, refine, and optimize while aligning media execution with landing page experience and funnel performance. Reporting goes beyond surface metrics to provide clear visibility into efficiency and impact.
Paid media is never static. As algorithms shift and markets evolve, we adjust in real time. The result is a disciplined performance engine that scales intelligently and drives sustained growth.
DEFINE YOUR NARRATIVE.
DRIVE PERFORMANCE.
No matter your goal, REQ helps you reach that destination.
Raise Money
Drive Revenue
Recruit Talent
Be Thought Leaders
Our capabilities include but are not limited to
01
Paid search advertising
including brand positioning, messaging frameworks, voice and tone development, and brand guidelines
02
Social media advertising
including press outreach, journalist engagement, press releases, and media coverage strategy
03
Video advertising
including platform strategy, content planning, community management, and performance reporting
04
Programmatic advertising including geo-fencing
including event planning, award identification, submission writing, and coordination of deadline and materials
05
Content marketing and native advertising
including blog posts, thought leadership, authored articles, case studies, white papers, and web copy
06
Amazon advertising
including design and digital advertising
07
Account-based marketing (ABM)
including keyword strategy, technical optimization, paid campaigns, marketing automation, and analytics
08
Out-of-home (OOH) including digital placements, static billboards, and radio
including ROI tracking
08
Digital audio
including ROI tracking
REQ Reviews
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5.0
“REQ’s communication, turnaround time, expertise, and culture are impressive.”
Director of Marketing
AI Platform
5.0
“They have been fantastic partners, and I highly recommend them.”
Vice President
AI & Data Security Team
5.0
“REQ was incredibly supportive and responsive throughout our entire engagement.”
Senior Department Director
Acuity International
5.0
“Every person we worked with on the team was excellent.”
Head of Content
Software Company
5.0
“They’re all a joy to work with and truly feel like members of our larger marketing team.”
Sr Director
Brand & PR, SpyCloud
WE HELP BRANDS OWN WHAT’S NEXT
Our integrated PR and digital campaigns build reputations, drive growth, and shape conversations that define markets. Let’s talk about how we can help you do the same.